Digital Storytelling
18 February – 6 May 2023
Storytelling is used in the digital sphere today to effectively convey one’s products, brands and services, or even more simply, to tell people about themselves. The course aims to address the main tools for using conscious digital writing in a practical way, learning about them and identifying their strengths and weaknesses. At the end of the course, participants will know how to tell a story capable of attracting and engaging, as well as all about the tools available in the social network ecosystem to make it public and compelling.
In collaboration with Filippo Taddia
When booking the first event, registration will be valid for the entire duration of the course.
Write? I Can't
- Saturday 18 February 2023 at 10:00 - 12:00
What are the characteristics of a good, respectable story? We'll test five ideas for unlocking creativity, useful both in writing and creating editorial plans for the social platform we intend to use.
Writing about Yourself: Facebook and Twitter
- Saturday 18 March 2023 at 10:00 - 12:00
We'll learn about these two social networks and how to make use of the main tools for telling people about yourself, their companies and their passions.
Professional Writing: Linkedin
- Saturday 15 April 2023 at 10:00 - 12:00
Linkedin has become a real social network that individuals and companies use for their storytelling. We'll learn how to improve professional image.
Writing through Images: Instagram and TikTok
- Saturday 6 May 2023 at 10:00 - 12:00
We'll understand how and why our brains think in images, study influencers and success stories to try to optimise our Instagram profiles, and learn how to plan and create content.
